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Search Engine Marketing Specialist
at 1&1 Internet RO in Bucuresti
1&1 Group is a leading Internet provider with more than 5 million customer accounts and more than 5.1 million registered Domains. 1&1 offers a wide range of sophisticated online applications to consumers, businesses and professionals from USA, Germany, Austria, France, Great Britain etc. Most of them are managed by the development teams in Romania.
What would you do?
Implement the strategies and activities for achieving the department's objectives;
Plan and implement new campaigns, optimise the existing;
Be responsible for the performance control of the running campaigns/accounts;
Create, control, evaluate and report for the assigned search engine advertising campaigns / accounts;
Focus on maximizing ROI and driving additional sales volume within the established online marketing models;
Maintain a rational advertising strategy for each product, according to the market's requests and competitor's actions;
Proactively monitor the advertising performance and continuously optimize keyword campaigns assigned to you, taking into account internal and external influential factors (Campaign Management and Optimization);
Continuously do keyword research and optimization for the assigned accounts/campaigns;
Suggest strategies and optimization actions based on the campaigns and accounts' evolution;
Reach the targets while respecting the budgets;
Watch the competitors' actions;
Keep up to date with the search engine trends;
Handle our internal tools;
Handle tracking codes (create & use).
If you have:
2+ years search engine marketing experience in an online marketing environment;
Excellent verbal communication skills;
The ability to work individually on a project and in a team environment;
Proficiency in using Word, Excel and Internet browsers;
good knowledge of Tomcat;
Experience working with online advertising platforms (Google AdWords, Yahoo Panama, Microsoft AdCenter);
Proficiency in English and French;
Would be a plus:
knowledge of German and other European languages;
1+ years search engine optimization experience.
What would you do?
Implement the strategies and activities for achieving the department's objectives;
Plan and implement new campaigns, optimise the existing;
Be responsible for the performance control of the running campaigns/accounts;
Create, control, evaluate and report for the assigned search engine advertising campaigns / accounts;
Focus on maximizing ROI and driving additional sales volume within the established online marketing models;
Maintain a rational advertising strategy for each product, according to the market's requests and competitor's actions;
Proactively monitor the advertising performance and continuously optimize keyword campaigns assigned to you, taking into account internal and external influential factors (Campaign Management and Optimization);
Continuously do keyword research and optimization for the assigned accounts/campaigns;
Suggest strategies and optimization actions based on the campaigns and accounts' evolution;
Reach the targets while respecting the budgets;
Watch the competitors' actions;
Keep up to date with the search engine trends;
Handle our internal tools;
Handle tracking codes (create & use).
If you have:
2+ years search engine marketing experience in an online marketing environment;
Excellent verbal communication skills;
The ability to work individually on a project and in a team environment;
Proficiency in using Word, Excel and Internet browsers;
good knowledge of Tomcat;
Experience working with online advertising platforms (Google AdWords, Yahoo Panama, Microsoft AdCenter);
Proficiency in English and French;
Would be a plus:
knowledge of German and other European languages;
1+ years search engine optimization experience.
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Publicat la 30-04-2010
Vazut: 301 ori
Vazut: 301 ori